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Opportunities for accommodation industry to improve the customer journey for leisure solo travellers
(2020)
The objectives of the study were to understand the solo travellers as a market segment for the accommodation industry and to find opportunities for accommodation industry to improve the customer journey for leisure single ...
The future of budget accommodation post COVID-19 : Case study: Cheapsleep Hostel Helsinki
(2020)
The study aims to explain how the future of budget accommodation business could be developing and refer to future actions that could help to improve budget accommodation business’s performance post COVID-19.
The thesis ...
Gamifying dark tourism : a study on how gamification could be used as a marketing tool in dark tourism museums : case National museum “Chornobyl”
(2021)
The thesis work studied the relationship between dark tourism and gamification by creating a concept of a marketing tool for the National Museum “Chornobyl”. The objective of the study was to demystify dark tourism museums’ ...
Potentials for SMEs Tourist Accommodation Provision Business in Vietnam : The Story of Christina’s Vietnam: From a Two-Bedroom AirBnB to a Hospitality Giant
(2020)
This thesis seeks to study the potentials of SMEs (Small and Medium
Enterprises) that intend to enter the tourism market of Vietnam, especially in the
tourism accommodation provision sector. The thesis is meant to explore ...
Marketing GastroBar Saimaa To Target Customers : increasing Brand Awareness
(2023)
The research at hand delves into the domain of brand awareness, examining its pivotal role in shaping consumer perceptions and facilitating long-term growth for businesses. Successful brands, often characterized by their ...
Photographic tourism in Vietnam
(2022)
The risen of the technology period has strongly been developing, the actions such as taking photos and filming with each own cameras and mobile phones are no longer a new phenomenon in the tourism industry. The moment ...
Organizing a trip to Saint-Petersburg for the group of kids from the orphanage
(2024)
The purpose of the following thesis was to organize and execute an entertaining trip to Saint-Petersburg for the group of orphan kids. The idea of the trip was to visit two places of attractions based on the interests of ...
Business management of start-up DMC : case Go-Nordic
(2020)
The objective of the study was to develop a suitable product for Chinese visitors who come to Lakeland area. The work was commissioned by Go-Nordic. The information was gathered from literature sources, the Internet and ...
Storytelling as an informational tool in the tourism industry: Case: VisitLappeenranta
(2020)
The purpose of the thesis was to determine storytelling as an informational tool in the tourism industry. The author was responsible for clarifying the subject from the theoretical and research points of view.
The ...
How Did the Lack of Russian Tourists Affect Tourism in South Karelia Region
(2023)
The purpose of this thesis is to examine the impact of the decrease in Russian tourists in South Karelia, Finland, which is attributed to Russia's invasion of Ukraine. Russian tourists have historically been the primary ...









